Eliminating Maternal and Newborn Tetanus


Every single baby is amazing aren’t they! Sprinkling their own amazing magical happiness to everyone they meet, always making you smile and touching hearts. But did you know babies can even help save lives by doing nothing more than wearing Pampers? Because Pampers donates 1 vaccine against maternal and newborn tetanus for every pack of Pampers nappies and wipes sold through the “1 Pack = 1 Vaccine” Pampers-UNICEF campaign.

Eliminating Maternal and Newborn Tetanus

The campaign is now in its 11th year, and during that time amazing babies around the world have helped Pampers and UNICEF to eliminate maternal and newborn tetanus in 19 countries – with only 19 more to go, they are halfway towards their goal of global elimination! Isn’t that absolutely incredible?

Thanks to the support of families, since the Pampers-UNICEF “1 pack=1 vaccine” campaign began, an estimated 500,000** newborn babies have been saved and a vaccine has reached a mother and her baby every second.

So how can you support this important campaign?

# Share a photo of your amazing baby with hashtag #1photo1vaccine or #PampersUNICEF on Facebook, Twitter or Instagram and Pampers® will donate the equivalent cost of one vaccine! Just by sharing your pic! Keep an eye out for our photo too!

# Buy  a Pampers® pack with the UNICEF logo. 1 pack= 1 life-saving vaccine

# Donate to UNICEF: You can become a monthly donor to UNICEF and join thousands of other parents who donate every month to improve the lives of these vulnerable children.

Eliminating Maternal and Newborn Tetanus

This year, celebrity mum and former Girls Aloud singer Kimberley Walsh is supporting the Pampers- UNICEF campaign.

Kimberley says: “I feel hugely honoured to be supporting the Pampers-UNICEF campaign in its 11 th year. As a mum to Bobby, and expecting my second child later this year, I feel great empathy with other mothers around the world who, just as I do, want nothing more than to deliver a happy, healthy baby. The reason I’m so passionate about this campaign is that mums and dads here in the UK can make a very real difference by doing nothing more than buying the Pampers that they need for their little ones. It’s phenomenal and makes me feel very proud of what we can achieve together.”

Together with Pampers® and UNICEF we can help protect the world’s amazing babies against newborn tetanus. To find out more, visit the website.

** Based on Child Health Epidemiology Reference Group (CHERG) of WHO and UNICEF (Lancet, October 2014)


  1. That’s such a good campaign and so good that you can help just by getting pampers x
    Rhian Westbury recently posted…Mini Hack For Storing Your Holiday CurrencyMy Profile

  2. It’s a really good cause to support and really easy to help.
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  3. Such a fab campaign! It’s great that pampers are helping when you buy the special packs !
    Jenni – Odd Socks and Lollipops recently posted…All about – BoxesMy Profile

  4. I always buy Pampers so I am really glad that I am supporting such a fantastic cause

  5. What a great campaign! Love that you can join in via hashtag!
    Erin Ek Rush recently posted…Teletubbies magazine review – A fab first magazineMy Profile

  6. This is a great campaign. It is fab when big brands get involved in causes like this.

  7. Great campaign and marvellous to see Pampers behind it. Here’s hoping it is a success.

  8. Pampers are a great brand especially because they always raise awareness of important infant and newborn issues.
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  9. This campaign makes such a difference. I think sometimes we take our healthcare for granted
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  10. UNICEF are great doing these kind of campaigns. I always bought pampers

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